eCommerce — page 5
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7 Ways to generate B2B eCommerce leads
B2B (business to business) marketing is a different playing field than B2C (consumer marketing). Stakes are higher, so your acquisition needs to be on point. In eCommerce, B2B often …
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How and why to make Quora a cornerstone of your B2B eCommerce content strategy
B2B eCommerce marketing isn’t all about webinars , social media, or guest blogging (although I'm a huge fan). With 300+ million monthly active users, enviable SEO, and content covering …
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A guide to multi-channel eCommerce success
Today’s eCommerce sellers are inundated with marketplace options. While Amazon continues to dominate, Walmart.com, eBay, Etsy, Shopify, and your own channels are all viable, valuable …
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Gina Tirelli Ellison on partner marketing in eCommerce
Gina Tirelli Ellison is a partner marketing manager who works with eCommerce brands. She's done everything from hosting webinars to running blogs and building Slack communities. Read …
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Andrew Maffettone on perfecting your top 3 content channels
Andrew Maffettone is the Founder and CEO of BlueTuskr , a full-service marketing agency for eCommerce sellers. BlueTuskr helps brands expand their reach through robust digital …
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6 Key considerations when starting your own eCommerce business
Starting an eCommerce business is an excellent way to hone your entrepreneurship skills, create your own schedule, and learn about this incredibly fast-paced and high-growth industry. …
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How to set up and market an eCommerce affiliate program
An eCommerce affiliate program is a low-risk, high-reward way to drive qualified leads to your website. When you have a network of reliable affiliates, it takes relatively little …
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8 Tips for running seamless eCommerce holiday marketing campaigns
The holidays are a great time to relax after working hard. But if you are in the eCommerce business, slowing down doesn't always feel like a feasible option. Marketing campaigns aren’t …
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Lessons from organizing a virtual multi-day eCommerce conference
On July 28 and 29, 2020, two months of planning and coordination came together at Discoverr for a virtual two-day conference of eCommerce lessons. Deliverr brought speakers from …