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Rachel Andrea Go

Content Marketing and Strategy for B2B eCommerce Companies

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Rachel Go / October 19, 2020

7 customer retention strategies you can implement this week

Remember the days when your biggest problem was acquiring customers? Now, if only you could keep them. You’ll already know the statistic that it costs 7x …

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Rachel Go / September 28, 2020

How to generate leads using online communities

Online communities like Quora and Reddit are bursting with engaged audiences, all conveniently segmented into their own interests and niches. They're excellent …

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Rachel Go / August 24, 2020

7 Tips to improve your startup sales process

Every startup wants to get bigger and better, but if your sales process isn’t optimized for conversions, growth, or repeatable business, you’re never going to …

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Rachel Go / April 20, 2020

5 Challenges businesses face in 2020 and how to handle them

Four months ago, we thought the biggest 2020 business challenges would be automation, cybersecurity, and global workforces. Today, COVID-19 has transformed …

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Rachel Go / November 21, 2019

A 10-minute introduction to Agile project management

Embracing Agile project management strategies and methodologies can help your business flourish. If you’re new to the world of Agile or want to learn …

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Guest / April 29, 2019

What I Learned Co-hosting My First Small Group Retreat

This is a guest post from Kaleigh Moore. She’s a full-time freelance writer specializing in blog content for e-commerce platforms and the software that …

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Guest / April 7, 2019

Web hosting mistakes that could hurt your business

This is a guest post by Jodie Manners. Jodie is a conversion copywriter, content strategist and optimisation specialist working with bold B2B SaaS and marketing …

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Rachel Go / January 2, 2017

Leverage your unique strengths

I recently met with a local Philippine designer who discussed the importance of using local techniques and materials in his work. The Philippines utilizes …

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Rachel Go / December 5, 2016

Fasting: What do you gain when you give something up?

I originally wrote this article as a volunteer writer for the CCF Magazine. I'm republishing it here, because I'm doing a mobile phone fast for the upcoming …

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Recent Posts

  • Andrew Maffettone on perfecting your top 3 content channels
  • How superstar marketers use data to drive decisions (and the results)
  • Gina Tirelli Ellison on partner marketing in eCommerce
  • Victoria Sullivan on sponsoring YouTube videos for lead generation
  • Darius Kunca on why AdKings invested in a podcast relaunch
  • Isabella Jiao on FanFood’s content repurposing and distribution strategy
  • Katie Capka on how Kaspien drives conversion rate through their funnel
  • Ashley Levesque on the importance of knowing your audience

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Recent Posts

  • Andrew Maffettone on perfecting your top 3 content channels
  • How superstar marketers use data to drive decisions (and the results)
  • Gina Tirelli Ellison on partner marketing in eCommerce
  • Victoria Sullivan on sponsoring YouTube videos for lead generation
  • Darius Kunca on why AdKings invested in a podcast relaunch
  • Isabella Jiao on FanFood’s content repurposing and distribution strategy
  • Katie Capka on how Kaspien drives conversion rate through their funnel

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  • eCommerce
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  • Remote Work

Get in Touch

Want to collaborate? Find me at Rachel[at]rachelandreago.com.

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