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Rachel Andrea Go

Fractional CMO for B2B eCommerce Companies

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Content

Rachel Andrea Go / April 14, 2026

Service as a service: 6 Early lessons from building with AI

I know I’m late to the party, but it’s been too much fun learning about building with AI not to write about it. I’ve gone down the rabbit hole and have about a …

[Read more...] about Service as a service: 6 Early lessons from building with AI

Website optimization tools

Rachel Andrea Go / February 10, 2026

26 Awesome Website Optimization Tools to Improve Your Site Performance

As the number of internet and eCommerce users grows, so does the importance of website optimization. Factors such as page load speeds, user experience (UX), and …

[Read more...] about 26 Awesome Website Optimization Tools to Improve Your Site Performance

Image of a phone with top stories

Rachel Andrea Go / February 17, 2025

Brand Building PR Strategies for B2B Companies

I've seen the power of PR work firsthand with startups, enterprise businesses, and everything in between. In this article, I'll share some of my favorite …

[Read more...] about Brand Building PR Strategies for B2B Companies

Content marketing manager

Rachel Andrea Go / December 23, 2024

How To Hire a Content Marketing Manager

Content is valuable for every company - the right content strategy creates compounding returns, boosts business ROI, and generates high-quality leads. However, …

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Webinar software solutions

Rachel Andrea Go / November 11, 2024

49 Webinar Software Options: The Tools You Need to Execute Webinars and Drive Leads

The technology behind your event can make or break it. No one wants to stick around for a webinar with poor sound quality or a blank screen. That's why the …

[Read more...] about 49 Webinar Software Options: The Tools You Need to Execute Webinars and Drive Leads

Launching an interview series for MyFBAPrep

Rachel Andrea Go / September 16, 2024

Launching An Interview Series At MyFBAPrep

In January 2024, I spoke with eight knowledgeable partners in the MyFBAPrep network for a new interview series that dove into these folks' backgrounds, what …

[Read more...] about Launching An Interview Series At MyFBAPrep

AI powered video editors

Rachel Andrea Go / August 5, 2024

22 AI-Powered Video Editors to Optimize Your Video Content Creation

If you want to create a well-rounded content strategy that appeals to your target audience, you need to think beyond listicles and “how-to” guides. As a …

[Read more...] about 22 AI-Powered Video Editors to Optimize Your Video Content Creation

eCommerce learning resources

Rachel Andrea Go / July 22, 2024

66 Amazing eCommerce Learning Resources to Cover the Industry

Since the upheaval of 2020, the global economy has drastically changed, eCommerce included. Even so, the industry still operates at breakneck speed, which means …

[Read more...] about 66 Amazing eCommerce Learning Resources to Cover the Industry

ipad

Rachel Andrea Go / July 8, 2024

The Giant (Categorized) List of eCommerce Marketing Tools

Hundreds of eCommerce marketing tools are at your disposal today. Whether you’re looking for an email platform or a social media management solution, there’s a …

[Read more...] about The Giant (Categorized) List of eCommerce Marketing Tools

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Recent Posts

  • MyFBAPrep × RGO: A Five-Year Case Study
  • Two-year retro at iDrive Logistics: Doubling conversion rate with 120% more inbound contacts on flat traffic
  • How my fractional CMO model was born from an early project brief
  • I’m a Certified Marketing Engineer (Plus the Project That Earned My Diploma)
  • How I ran Deliverr’s Discoverr Conference 55% under budget
  • Building Deliverr’s Walmart Marketplace email course from audience signals
  • Creating 13 pages of B2B fulfillment web copy for Shipwire
  • Service as a service: 6 Early lessons from building with AI
  • Email Signature Marketing: Ideas and Email Signature Generators
  • 26 Awesome Website Optimization Tools to Improve Your Site Performance

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Want to collaborate? Find me at Rachel[at]rachelandreago.com.

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