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Content Strategy

Educate and inspire your target audience

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Quality content strategy and process management for B2B eCommerce, SaaS, and marketing agencies

I write and manage content that converts for B2B tech companies, SaaS and eCommerce businesses.

With a background of testing strategies in content and inbound marketing, I can bring an ultra-organized, optimized content management process to your business (and your clients).

Let’s work together to improve your email marketing, web content/SEO, guest posting strategy, and write copy that stands out to your target audience.

Where to find me

[Email Course] Mastering Remote Work

I’m a full-time remote worker, and have been since graduating college. I’ve had the opportunity to work from Australia, Japan, across the USA, New Zealand, Korea, Indonesia, Hong Kong, Canada, and more.

Remote work has taught me to work quickly and efficiently to make up for the jumps in timezone, and communicate extensively to ensure nothing falls through the cracks. In this course, you can learn about remote work in 9 emails.

How to plan and execute remote employee training programs

Training your employees through digital courses can be fun and convenient. By using digital learning tools, you can give your team access to diverse programs – including those run by top experts in the field – at a fraction of the cost.

How (and why) to track the business value of your content

Anyone who creates content knows that it’s worth investing in, but you need to prove that to the rest of the team. Being able to say “this blog post led directly to X signups based on last-touch attribution” will help get everyone on board.

Email marketing tips for increasing your open and click-through rates

Average email newsletter open rates stand at a measly 17%, with click-through rates at 2.5%. With the email inbox becoming increasingly crowded and full of irrelevant emails, increasing your open and click-through rates can feel like an impossible goal; but it’s an essential one. Your email open and click-through rates are two crucial marketing KPIs, […]