Portfolio

Find my writing online

Articles I wrote for Jobbatical. Check out my author archives for more.

Articles I wrote for Hubstaff. Check out my author archives for more.

Content Strategy and Project Management

I managed the Skubana blog, including a guest post exchange program, for 6 months. Within that time I managed a team of up to 4 freelancers to ensure posts were completed up to standard and on time. We achieved a 5 month pre-scheduled runway of 3 long-form posts/week, and 60+ backlink placements (growing our DA 6 points). Q1 and Q2 (duration of my strategic marketing role) overall pageviews were up 17%.

I manage the blog process for Profiles Asia Pacific. The HR blog is responsible for 60% of all site visits (based on Google Analytics data taken from a 6-month period).

I managed the website build for Versatech’s B2B site. I also wrote all SEO web copy and initial blogs for them. In less than a year they reached the first page of Google search (position #5) for our targeted term: ICT Distribution Philippines. The website attracted job candidates, partnership requests, and sales leads within the first 3 months of launch.

In addition to writing web copy with SEO best practices, I also configure WordPress content with Yoast. I’ve created and scheduled out web content for an agency consultant, digital marketing agencies, WordPress development agencies, travel organizations, employee assessment agency, winery and wine education company.

I have ghost written articles covering SEO, human resources, social selling, email marketing, finding freelancers, time management, content marketing and more. I have worked with and written for CEOs of talent management firms, software startups and wineries, among others.

Finally, I have written, scheduled, and monitored email newsletters on MailChimp and Campaign Monitor.

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