Since the upheaval of 2020, the global economy has drastically changed, eCommerce included. Even so, the industry still operates at breakneck speed, which means …
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The Giant (Categorized) List of eCommerce Marketing Tools
Hundreds of eCommerce marketing tools are at your disposal today. Whether you’re looking for an email platform or a social media management solution, there’s a …
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46 AI Tools to Help Run Your eCommerce Business
Managing a thriving eCommerce business can be hectic. It’s no easy task juggling functions such as marketing and sales while ensuring your business’s data …
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How to Conduct Consumer Research
How well do you know your customers? Do you know what motivates them? What keeps them up at night? What does their dream role look like? What would make their …
How to Launch a Referral Program: Maximizing the Potential of Word-of-Mouth Marketing
Referral programs have become invaluable investments for businesses in various industries. Unlike your typical advertisements and marketing campaigns, they …
12 Building Blocks of a Strong eCommerce Marketing Strategy
Whether you're new to selling online or looking for fresh ways to market your products, a solid eCommerce marketing strategy is imperative to beat your …
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12 Winning community-building strategies for eCommerce brands
The eCommerce industry has undergone an enormous transformation in recent years. One of the most notable changes is the increased emphasis on community. In …
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Sustainable marketing: A guide to greener business practices
Marketing is essential for any business, but in recent years, sustainability has also become a crucial aspect of a brand’s positioning. This has given birth …
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11 Creative ways to build brand engagement
Brand engagement is the secret behind the success of many leading eCommerce and DTC brands. Everything from the emails you send to the campaigns you run can all …
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