Keeping track of the stock that comes in and out of your store is a fundamental task for any eCommerce business. To protect the longevity of your store, it's …
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eCommerce
9 Key functions of a freelance eCommerce writer and why your business needs one
Running an eCommerce business often requires wearing multiple hats. You could be juggling everything from product sourcing to listing, and marketing to support. …
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How Product Listing Page Optimization Wins eCommerce SEO
This is a guest post from Irina Linnik, a marketing specialist at Onilab. Her work has been published on Smart Insights and Paymill. Successful eCommerce …
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eCommerce data analytics: Increase sales with data-driven decisions
eCommerce data analytics is your guide to running your business. It gives you insight into what’s doing well, what needs work, and where you’re heading. A …
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Crucial elements of an unforgettable buyer experience
Your buyer experience can make or break your eCommerce business. Loyal customers are the lifeline of every strong brand, and a good buyer experience creates …
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How I scaled a blog and guest post exchange program for a B2B eCommerce company
In this article, I detail one of my earliest forays into eCommerce: managing a blog. From December 2016 to August 2017, I grew Skubana's blog efforts from an …
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How to conduct consumer research
How well do you know your customers? Do you know what motivates them? What keeps them up at night? What does their dream role look like? What would make their …
8 Shifts when marketing to B2B enterprise eCommerce
Last year, I switched from working with one of the fastest-growing 4PLs serving merchants of all sizes, to working with a boutique, white-glove fulfillment …
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The giant (categorized) list of eCommerce marketing tools
There are hundreds of eCommerce marketing tools at your disposal today. Whether you’re looking for an email platform or a social media management tool, there’s …
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