B2B eCommerce Content Marketing and Strategy
Isabella Jiao is the VP of Marketing at FanFood, an on-premise, in-venue contactless ordering app for foodservice operations. FanFood utilizes webinars, blogs, …
[Read more...] about Isabella Jiao on FanFood’s content repurposing and distribution strategy
Katie Capka is the Inbound Marketing Manager at Kaspien, an eCommerce platform that helps brands sell on marketplaces like Amazon and Walmart. Kaspien has a …
[Read more...] about Katie Capka on how Kaspien drives conversion rate through their funnel
Ashley Levesque is the Director of Marketing at Demio, a simple, no-download webinar software with all the marketing tools you need to succeed. Ashley …
[Read more...] about Ashley Levesque on the importance of knowing your audience
Instagram Shopping, TikTok, Reddit, and Quora are only some of the many unexplored eCommerce marketing channels ripe for acquiring new customers and retaining …
[Read more...] about A quick guide to eCommerce marketing in 2021
This is a guest post from Sydney Go. Sydney is a content marketing manager at Animalz, and previously was a content marketer at Acadium (formerly GenM). She …
[Read more...] about SEO Checklist from an education content marketer
Working as a freelance writer often means specializing in a specific niche or industry. Before the Internet, many writers would commit to a certain industry and …
[Read more...] about How to build specialized writing profiles to stand out in different niches
This is a guest post from Jake Lee. Jake is the founder of Odistry, Inc., a niche digital production company that empowers marketing teams of any size to …
[Read more...] about Key components of a high-converting video
The holidays are a great time to relax after working hard. But if you are in the eCommerce business, slowing down doesn't always feel like a feasible option. …
[Read more...] about 8 Tips for running seamless eCommerce holiday marketing campaigns
If your organization wants to host a webinar, you first need to consider your webinar plan. The planning stage of your webinar strategy could make the …
[Read more...] about Webinar goals and KPIs: Track the metrics that drive business objectives
