Pasta, meet wall. If it sticks, it's cooked. This is how we found some of our biggest growth channels in 2024. Although not completely random, I've …
[Read more...] about Running Growth Experiments at MyFBAPrep: The Noodle Approach
B2B eCommerce Content Marketing and Strategy
Pasta, meet wall. If it sticks, it's cooked. This is how we found some of our biggest growth channels in 2024. Although not completely random, I've …
[Read more...] about Running Growth Experiments at MyFBAPrep: The Noodle Approach
In January 2024, I spoke with eight knowledgeable partners in the MyFBAPrep network for a new interview series that dove into these folks' backgrounds, what …
[Read more...] about Launching An Interview Series At MyFBAPrep
In this article, I detail one of my earliest forays into eCommerce: managing a blog. From December 2016 to August 2017, I grew Skubana's blog efforts from an …
[Read more...] about How I scaled a blog and guest post exchange program for a B2B eCommerce company
Today I'll be taking you through a website update case study for one of my B2B eCommerce clients; MyFBAPrep. MyFBAPrep started out with a focus on — as the …
[Read more...] about Website redesign case study: Teardown and new objective analysis
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Note: I was brought on in a freelance capacity to organize the Discoverr Conference. The thoughts and opinions below are my own, and don't reflect the Deliverr …
[Read more...] about Lessons from organizing the 2nd annual Discoverr Conference
On July 28 and 29, 2020, two months of planning and coordination came together at Discoverr for a virtual two-day conference of eCommerce lessons. Deliverr …
[Read more...] about Lessons from organizing a virtual multi-day eCommerce conference
Want to collaborate? Find me at Rachel[at]rachelandreago.com.