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Rachel Andrea Go

Fractional CMO for B2B eCommerce Companies

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Latest Posts

Online team building games

Rachel Andrea Go / April 10, 2023

12 Awesome remote team-building games to play online

With hybrid and remote work gaining popularity among companies, engaging virtual teams has never been more important. Thankfully, keeping remote workers …

[Read more...] about 12 Awesome remote team-building games to play online

Growth marketing

Rachel Andrea Go / April 3, 2023

Growth marketing: How to scale with full-funnel optimization

Businesses need more than siloed marketing functions to drive growth in today's highly competitive market. They require a comprehensive marketing strategy that …

[Read more...] about Growth marketing: How to scale with full-funnel optimization

Rachel Andrea Go / March 27, 2023

Sustainable marketing: A guide to greener business practices

Marketing is essential for any business, but in recent years, sustainability has also become a crucial aspect of a brand’s positioning. This has given birth …

[Read more...] about Sustainable marketing: A guide to greener business practices

Code optimization tools

Guest / March 20, 2023

14 Helpful tools and websites to optimize how you write code

This is a guest post from John Pick. John is a veteran web developer and technology consultant. He specializes in bringing his client’s businesses “online.” By …

[Read more...] about 14 Helpful tools and websites to optimize how you write code

Remote user engagement

Rachel Andrea Go / March 6, 2023

Remote user engagement: 10 Ways to connect with your users online

Sustainable growth starts with user engagement. Customers don’t just buy the first tool or app that they see. They do their research. Before taking the plunge, …

[Read more...] about Remote user engagement: 10 Ways to connect with your users online

Product marketing tools

Rachel Andrea Go / February 27, 2023

36 Product marketing tools that every curious marketer should test

Product marketers are the driving force behind new product (and feature) launches and their ongoing success. As the market evolves, they need to stay up to date …

[Read more...] about 36 Product marketing tools that every curious marketer should test

Customer acquisition tactics

Rachel Andrea Go / February 20, 2023

Customer acquisition tactics for small businesses

Every business owner remembers their first real customer. The excitement of seeing your hard work pay off. It’s like finding gold in the ocean. Small …

[Read more...] about Customer acquisition tactics for small businesses

Enterprise customer acquisition

Rachel Andrea Go / February 13, 2023

Enterprise customer acquisition tactics

Marketing to enterprise customers is a different game than when trying to land small to medium sized businesses. Backed by budget and manpower, enterprise level …

[Read more...] about Enterprise customer acquisition tactics

instagram on samsung laptop

Rachel Andrea Go / February 6, 2023

18 Business benefits of social media

People commonly associate social media with sharing memes and keeping in touch with friends. However, it’s as valuable to businesses as traditional forms of …

[Read more...] about 18 Business benefits of social media

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Recent Posts

  • Building Deliverr’s Walmart Marketplace email course from audience signals
  • Creating 13 pages of B2B fulfillment web copy for Shipwire
  • Service as a service: 6 Early lessons from building with AI
  • Email Signature Marketing: Ideas and Email Signature Generators
  • 26 Awesome Website Optimization Tools to Improve Your Site Performance
  • AI Meeting Notetaker Options to Streamline Project Management
  • Q1 Marketing Checklist: Strategic Moves to Set Your Brand Up for Success
  • Testing Google Search Ads for B2B Audience Discovery and Brand Defense
  • Brand Building PR Strategies for B2B Companies
  • How I Set up Marketing for an eCommerce Shipping and Fulfillment Company as Their Fractional CMO

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Want to collaborate? Find me at Rachel[at]rachelandreago.com.

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