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Rachel Andrea Go

Fractional CMO for B2B eCommerce Companies

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Latest Posts

Technical developer

Guest / May 4, 2020

Technical SEO checklist for developers: How to rank higher in Google

This is a guest post from John Pick. John is a veteran web developer and technology consultant. He specializes in bringing his client's businesses "online." By …

[Read more...] about Technical SEO checklist for developers: How to rank higher in Google

Online training programs

Rachel Andrea Go / April 27, 2020

How to implement online employee onboarding at your company

If the coronavirus pandemic has taught us anything, it's that we can achieve more online than we thought: grocery shopping, remote work, team meetings, even …

[Read more...] about How to implement online employee onboarding at your company

Business challenges 2020

Rachel Andrea Go / April 20, 2020

5 Challenges businesses face in 2020 and how to handle them

Four months ago, we thought the biggest 2020 business challenges would be automation, cybersecurity, and global workforces. Today, COVID-19 has transformed …

[Read more...] about 5 Challenges businesses face in 2020 and how to handle them

Companies taking action during COVID-19

Rachel Andrea Go / March 23, 2020

Who is setting a great example during COVID-19?

On March 11, the COVID-19 virus was officially declared a pandemic by WHO. There's so much uncertainty and fear for business owners, employees, freelancers... …

[Read more...] about Who is setting a great example during COVID-19?

Covid 19 and remote work

Guest / March 9, 2020

How COVID-19 sped up remote work

This is a guest post from Sarah Dixon. Sarah is an award-winning author, prolific writer of short stories and is studying for an MA in Creative Writing. She’s …

[Read more...] about How COVID-19 sped up remote work

How to identify legitimate remote work opportunities

Guest / February 10, 2020

A detailed guide to finding and identifying legitimate online jobs

This is a guest post from Katrina McKinnon. Katrina is the founder of Small Revolution, which started as a knowledge base for online store owners and has now …

[Read more...] about A detailed guide to finding and identifying legitimate online jobs

3 Great tools to accept eCommerce payments

Rachel Andrea Go / January 27, 2020

3 Great tools to accept eCommerce payments

If you run an eCommerce business, you need a safe, reliable way for customers to pay you. But setting up a payment gateway isn’t always as easy as it …

[Read more...] about 3 Great tools to accept eCommerce payments

Marketing a D2C subscription

Guest / January 6, 2020

8 Marketing mistakes of D2C subscription services

This is a guest post from Danny Taing. Danny founded Bokksu in 2015 to introduce foodies around the world to authentic Japanese snacks and teas only found in …

[Read more...] about 8 Marketing mistakes of D2C subscription services

social media kpis

Rachel Andrea Go / December 23, 2019

5 Social media KPIs you should be tracking

Is social media generating the results you expect? You shouldn't be looking at likes or follows, but tangible business results that affect your bottom …

[Read more...] about 5 Social media KPIs you should be tracking

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Recent Posts

  • Building Deliverr’s Walmart Marketplace email course from audience signals
  • Creating 13 pages of B2B fulfillment web copy for Shipwire
  • Service as a service: 6 Early lessons from building with AI
  • Email Signature Marketing: Ideas and Email Signature Generators
  • 26 Awesome Website Optimization Tools to Improve Your Site Performance
  • AI Meeting Notetaker Options to Streamline Project Management
  • Q1 Marketing Checklist: Strategic Moves to Set Your Brand Up for Success
  • Testing Google Search Ads for B2B Audience Discovery and Brand Defense
  • Brand Building PR Strategies for B2B Companies
  • How I Set up Marketing for an eCommerce Shipping and Fulfillment Company as Their Fractional CMO

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Want to collaborate? Find me at Rachel[at]rachelandreago.com.

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