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Rachel Andrea Go

Fractional CMO for B2B eCommerce Companies

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Case Study

scale your blog

Rachel Andrea Go / April 11, 2022

How I scaled a blog and guest post exchange program for a B2B eCommerce company

In this article, I detail one of my earliest forays into eCommerce: managing a blog. From December 2016 to August 2017, I grew Skubana's blog efforts from an …

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Website redesign case study

Rachel Andrea Go / February 21, 2022

Website redesign case study: Teardown and new objective analysis

Today I'll be taking you through a website update case study for one of my B2B eCommerce clients; MyFBAPrep. MyFBAPrep started out with a focus on — as the …

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Deliverr organic acquisition case study

Rachel Andrea Go / January 10, 2022

Protected: How I managed organic acquisition for an eCommerce fulfillment startup

This content is password-protected. To view it, please enter the password below. Password: …

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2nd annual Discoverr Conference

Rachel Andrea Go / October 8, 2021

Lessons from organizing the 2nd annual Discoverr Conference

Note: I was brought on in a freelance capacity to organize the Discoverr Conference. The thoughts and opinions below are my own, and don't reflect the Deliverr …

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Organizing a virtual eCommerce event

Rachel Andrea Go / August 3, 2020

Lessons from organizing a virtual multi-day eCommerce conference

On July 28 and 29, 2020, two months of planning and coordination came together at Discoverr for a virtual two-day conference of eCommerce lessons. Deliverr …

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Recent Posts

  • Building Deliverr’s Walmart Marketplace email course from audience signals
  • Creating 13 pages of B2B fulfillment web copy for Shipwire
  • Service as a service: 6 Early lessons from building with AI
  • Email Signature Marketing: Ideas and Email Signature Generators
  • 26 Awesome Website Optimization Tools to Improve Your Site Performance
  • AI Meeting Notetaker Options to Streamline Project Management
  • Q1 Marketing Checklist: Strategic Moves to Set Your Brand Up for Success
  • Testing Google Search Ads for B2B Audience Discovery and Brand Defense
  • Brand Building PR Strategies for B2B Companies
  • How I Set up Marketing for an eCommerce Shipping and Fulfillment Company as Their Fractional CMO

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Want to collaborate? Find me at Rachel[at]rachelandreago.com.

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