Webinar goals and KPIs: Track the metrics that drive business objectives

If your organization wants to host a webinar, you first need to consider your webinar plan. The planning stage of your webinar strategy could make the difference between a successful webinar or one that falls flat. Planning helps you identify your goals and key performance indicators (KPIs), and, if done right, it’ll result in a … Continue reading Webinar goals and KPIs: Track the metrics that drive business objectives